Jr. Work

A sample of my work as an intern/junior copywriter, from the very beginning to the somewhat less very beginning.

Our crowning achievement! Which was never produced. A good lesson in real world advertising. It was close to being approved though. 

Here's where I started. We didn't get name tags at first, so I made my own. 

Pretty proud of this one. Real work coming next.

First intern work. We partnered with WRDSMTH to create a mural for the agency's non-profit, "Today, I'm Brave" that went up in Venice. Notice the Google search for screenshots that I now know, after much practice, is Shift-Command-4.

My first published work. #FirstSevenJobs was trending, so they asked me to write one for Jack in the Box.

As you can see, our fans loved me. 

Jacob was a huge fan of this one. This was my first big assignment. Write Twitter replies for various situations. This one was a "Jackism" for the Double Jack, relating to the NBA season. Essentially I wrote lots of lines for different situations for Jack in the Box to tweet whenever they wanted. Sometimes just as a tweet, other times as a response to "a fan expressing love" for a certain product. Here's a list of all the "Twitter replies" I got approved by Jack in the Box.

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Sometimes I'll scour Twitter to see if they used any of these, other times, I'll just get on with my life.

You know damn well I can write you the pun you need.

You want memes? I got memes.

A solid 1 like for this one. Our ECD told me on a Friday at about 6PM, "Hey, we've got this assignment, if you wanna write a few lines for it, go for it. But don't spend anymore than like 15 minutes on it this weekend." So I immediately spent more than 15 minutes on writing lines, and one of them got produced. But hey, it was the agency's first published work for Popchips, and I changed at least one life for the better.

I will not apologize for this pun. Stock image aside, this did get produced for the McDowell Mountain Music Festival.

As did this one, and a friend was even there to capture the perfect screenshot.

I made...lemonade out of product copy. Sorry.

One of the comments was shocked, SHOCKED! That we photoshopped this. 

For Mardi Gras. This also didn't get produced, or past our CD, but I stand by it.